A smiling advisor shaking hands with a client across a desk with financial reports and blueprints

How it works

A simple path from "I don't know my numbers" to "I know exactly what to do next."

No jargon, no guesswork. Here's how working with Axel Ridge works.

01

Book your Financial Clarity Call.

In 30 minutes, we talk about your business, your goals, and what's frustrating you about your numbers. If it's not a fit, we'll tell you.

02

Get your books in shape.

A dashboard is only as good as the data behind it. If your books need cleanup, we take care of that first.

03

Build your dashboard.

We build a custom dashboard around the numbers that matter to your properties or projects, with updates along the way so you can see it take shape.

04

Walk through it together.

Monthly reports and video walkthroughs explain what your numbers are saying, in plain English.

05

Act with confidence.

You finish your first 90 days with an action plan, and you can keep going with monthly advisory.

Book Your Financial Clarity Call

See a sample dashboard

What a dashboard can show you.

Every dashboard is built around your goals, but here's an example. This one tracks revenue against plan and last year, the sales pipeline, and spending by segment, all at a glance.

Klipfolio dashboard for Luna Moon Marketing showing monthly revenue against plan and last year, a sales funnel, and goals by income level

Sample dashboard for a fictional company, shown for demonstration only. Client information is kept confidential.

FAQ

Questions we hear a lot

Do my books need to be clean before we start?

No. If they're behind or messy, we can clean them up as part of getting started.

Do you do taxes?

No. We work alongside your CPA and make sure they get organized, accurate numbers.

Are you a financial advisor?

No. Axel Ridge provides dashboards, financial reporting and business advisory. We don't give investment advice.

Do you only work in Indiana?

No. We work with clients anywhere in the US, virtually, and meet in person in central Indiana.

How much does it cost?

Every business is different, so we talk about investment on your Financial Clarity Call once we understand what you need.

Elevated perspective

Ready to see what your numbers are really saying?

Book a free 30-minute Financial Clarity Call and leave with a clearer picture of your business.

Book Your Financial Clarity Call